Question
4 p
The
answers the questions, "What makes us different from and better than the
competition?" and "Why should a person buy our products or services rather than those of our
competitors?"
O core competency
O marketing strategy
O benchmarking
• competitive advantage
Answer
Our core competency, marketing strategy, benchmarking, and competitive advantage make us different from and better than the competition, and are why a person should buy our products or services rather than those of our competitors.