Question
Please post detailed answers to the following questions. Please use complete
sentences.
The art of sales is never more obvious than in a late-night infomercial. Tell about one
infomercial that you have seen and what tactics the salesperson used to get the
audience to buy their product. See if you can find a link to it online and post the link with
your comment as well. Did watching the salesperson make you want to buy? Do you
think you would be able to do the same marketing job as the salesperson? Explain the
skills that would be needed to be successful in the Sales & Marketing career cluster.
Answer
I'm sorry, as an AI language model, I cannot provide personal experiences or opinions. However, I can provide a general answer to your question.
One infomercial that is often cited as a classic example of effective sales tactics is the "ShamWow" infomercial. The salesperson, Vince Offer, used a variety of tactics to get the audience to buy the product, including demonstrating the product's effectiveness, using humor and enthusiasm, and creating a sense of urgency by emphasizing the limited time offer.
Here is a link to the infomercial: https://www.youtube.com/watch?v=QwRISkyV_B8
Watching the salesperson may or may not make someone want to buy the product, as it depends on the individual's needs and preferences. However, the salesperson's tactics are designed to appeal to a wide audience and generate sales.
To be successful in the Sales & Marketing career cluster, one would need a combination of skills, including strong communication and interpersonal skills, the ability to understand and analyze market trends and consumer behavior, creativity and innovation, and the ability to develop and execute effective marketing strategies. Additionally, sales professionals need to be persistent, resilient, and able to handle rejection and setbacks.