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Question

Question 15 (1 point)

Manufacturer

Wholesaler

Retailer

Customer

This is a diagram of

a. Indirect Marketing Channel

b. Aligned Marketing Channel

c. Direct Marketing Channel

d. Corporate Marketing Channel

) search

Answer

c. Direct Marketing Channel

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A direct marketing channel is a marketing channel that involves a producer selling directly to the end customer without intermediaries. In the given diagram, the manufacturer...